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As a copywriter, I often work with high-priced consultants who are using (expensive) offline marketing, and who aren’t Web-savvy. These folks are wary of that strange new animal called a “blog”. They have an image to protect, and to them a blog seems unprofessional.
“You don’t have to call it a blog. A blog is a just Web site in a special format that’s easy for you to manage. If you can use a word processor, you can manage your own blog-site.” I assure them. “You can call your site anything you like. No one will know you’re using a blogging platform to create the site.” I’ve had this conversation many times.
It’s true. You can set up WordPress so that it looks exactly like a static Web site. There are several ways in which you can do this. I usually use the Filosofo Home-Page Control plugin, which works brilliantly.
Michael D. Pollock’s A Tale of Two Plugins (or How to Create a Wordpress Static Homepage) has more info.
Currently, I’m exploring Joomla on a couple of sites. Joomla is a CMS that’s like a blog on steroids. Joomla builds dynamic sites which look sleek and professional. On a Joomla site you can mix Web pages and blogs with additional features like forums.
Technorati Tags: Joomla, Web site versus blog, WordPress
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