If you’ve ever done a marketing course, you know that the basis of marketing is the “Four Ps”: Product, Price, Promotion and Place. Unfortunately, we tend to forget that marketing has four primary elements, and we focus on just one: promotion, and lose sight of the other three.
Tip: Remember all FOUR of the Four Ps when marketing your blog.
In “Blog marketing: developing a marketing strategy for your blog” I wrote about marketing tactics, but in reality, these tactics only focused on promotion. What about the other three Ps?
If you bring Product, Price and Place into your marketing mix, you’ll begin to get some intriguing new ideas for avenues that you can explore in your marketing.
Technorati Tags: marketing, SEM, Four Ps, blog marketing,
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