Bloggers paid to review?

by angela.booth on November 3, 2006


Screenshot 01-12

Over the past year or so, there’s been considerable brouhaha in the blogosphere about bloggers being paid to review products.

I’ve ignored the noise. After all, I’m a tech magazine software reviewer, with a monthly column in NetGuide, so reviewing is a non-story for me.

However, I’m intrigued by ReviewMe, a startup.

From the blog:

Opportunity: Marketers want to reach those who read blogs.

Problem: Many blog readers ignore ads. (Either they’re banner blind, or they’re getting the feed.)

Solution: Make the “ads” into content.

Sounds fine to me. It’ll be interesting to see how this site/ idea develops.

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