From the monthly archives:

August 2007


Your portfolio blog: show and tell, but stay professional

August 27, 2007

Writers, artists, designers and photographers are taking to the Web to become known via blogs. For little or no cost, not only can you set up a portfolio blog to show potential employers what you can do, you can also set up shop and sell your products. Portfolio blogs are perfect for creative professionals. You [...]

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Your blog isn’t an indoor plant

August 24, 2007

There’s a lot of pressure on bloggers: “You must update every day.” “You must have at least 1000 posts…” “You must have fresh content…” Blogs can be pretty demanding, right? If you’re just starting blogging, the pressure of having to produce at least one blog post every day can put you off. And, if you [...]

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Blogging about blogging gets boring

August 23, 2007

Meta blogs – blogs which blog about blogging – have a challenge. Now that blogging’s mainstream, all that can be said about “you should get a blog because…” stuff has been said a million times in several thousand different ways. So what do you blog about? You can blog about: * Blog design – experiment [...]

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Five Easy Ways To Market Your Blogging Services

August 22, 2007

You’ve decided you’re now a blogger for hire. Congratulations. Now it’s time to plan your marketing strategy. Planning is vital, because marketing can be both frustrating and boring if you don’t turn it into a process. With a process, you can breeze along, happily ticking tasks off your To Do list and getting a sense [...]

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New Web writing network – for Web writers and bloggers

August 21, 2007

Visit Web-writing Social networks are an integral part of Web 2.0: if you’re not connected, you’re nowhere. I set up the Web-writing network. Join, and get connected to other Web writers and bloggers – and get found by people looking for Web writers and bloggers. Your own page and blog is included, free You get [...]

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FeedBurner: get burning, and get traffic

August 20, 2007

One of the easiest ways to get people to come back to your blog is to burn a feed with FeedBurner. Yes, blogs do come with built-in RSS, but FeedBurner has so many useful features that standard feeds pale in comparison. Many people swear by feeds, and set great store by the number of feed [...]

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Blogging over time: your blog is becoming a valuable asset

August 19, 2007

Are you a patient blogger? If you’ve been blogging less than a year, chances are you’re not. You want traffic, and you want it NOW. Your impatience leads to stress, which leads to blogger burnout. Take a long term view: you’re building an asset which will become more valuable over time. Many bloggers start out [...]

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Blogging for your career: your blog can help you to get your dream job

August 17, 2007

Blogging can help your career. The best jobs are never advertised: when you’re visible online, you can get job offers because of what you’ve written on your blog. In “Why blogging could boost your career” Margaret Locher says: For example, in looking to fill a position at Segway, she wanted someone with a passion for [...]

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Blogging fame can hurt

August 16, 2007

Want to become an A-list blogger? You need a tough skin. When other bloggers can get a boost in rankings just by mentioning your name, then your name will be used, often with outrageous tabloid-style headlines or statements, so that posts gain attention. A-lister Robert Scoble’s giving up blogging for a while, and Problogger posts: [...]

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Blogging blunders to avoid if you can

August 16, 2007

I’ve been blogging since around 2001, and I’ve made lots of blunders. I’m still making them, which is fine. If you’re not making mistakes, you’re not trying. Accept that you WILL make the occasional howling blunder, try to learn from it, and move on. Among my blogging students, I’ve noticed these blunders: 1. Forgetting your [...]

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