Blogging for Dollars Blog

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Blog Traffic: Five super-simple ways to advertise


Want a steady flow of traffic to your blog? We all do. This means advertising.

A wit once said that 50 per cent of all advertising was a waste of money – but you never know which 50 per cent. Therefore, set an advertising budget and stick to it. Without a budget, you can easily spend too much on advertising.

Let’s look at five easy inexpensive ways to advertise your blog.

1. Barter: Trade ads with complementary blogs

This is one of my favorite forms of advertising. Let’s say a site charges $100 per month for an ad. If the site’s complementary to yours (you sell chocolates, they sell flowers for example), offer to trade ads. If site’s hugely popular, you won’t get a one-for-one swap, but they’ll give you a reduction in their standard rates.

2. Buy text link ads on blogs

You can buy text links from advertising networks, but it’s just as easy to buy your own. Approach other bloggers and tell them how much you have to spend.

3. Pay Per Click Advertising (PPC)

Pay Per Click advertising gives you visibility, so it’s worth running a campaign for a month or two. You’ll increase your feed subscribers if you regularly post worthwhile content while you’re running your campaign. Don’t forget to check the progress of your ads daily – those clicks can mount up.

4. Classified ads in trade (print) magazines

A classified ad in a print magazine, even in trade magazines, is relatively expensive for a one-time shot. Therefore, if the publication is read by your target audience, sign up for a six-month package.

5. Buy advertising on popular ezines

Be careful with this one. Buying ads on ezines can either be great, or a total waste of money. I’ve had experience with both. Buy a small ad as a test run, before you sign up for six months’ worth.

Step by step to blogging success

Blogging for Dollars is a comprehensive blogging package which helps you to make money blogging.

Pro bloggers can make serious money, whether you choose to blog for a company as a freelance blogger, or build your own entrepreneurial blog. Many bloggers make six figures annually, and blogging networks have been sold for millions of dollars.

Make money blogging today – you’re sure of success with Blogging for Dollars to guide you.

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Making money with your blog: the fuss about paid links

Once your blog gains some traction and gets readers, it becomes viable as a money-maker: you can sell ads on your blog, and this generates a monthly income.

However, the search engines don’t like paid links, because it means that Web sites can buy their way to the top of the search engine results pages.

“Google Purges The Payola” reports:

Orlando-based Payperpost pays bloggers as much as a thousand dollars to write reviews of companies’ products. These purchased reviews–which the company says are clearly labeled as such–may well be negative. But even more important than the review may be the links embedded in the body of the text.

Mesa-Ariz.-based Text Link Brokers will pay a blogger to turn a word, such as “mortgage“ in a pre-existing blog post, into a link to a mortgage-selling site. According to the company’s chief executive Jarrod Hunt, clients will pay between $15 and $1,000 a month for a single link. For a full-service link-building campaign, the company charges as much as $600,000 a year.

Does this mean that you can’t sell paid links? No. As “The “Google Payola” Issue Isn’t Going Away Anytime Soon” suggests, paid links are here to stay.

Selling advertising on your blog is a completely legitimate way for you to earn income. It’s up to the search engines to discover those links, and to weigh them in appropriate ways.

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Make money by selling ad space on your blog

How much advertising is too much on your blog? You’re your own judge of that. :-)

Here’s a post to show you how top bloggers do it: How the top bloggers display their ads – Percentages and numbers says: “Blogging for money has become a million dollar business, top bloggers make thousands of dollars each month for paid reviews and displaying ads on their sites. I took screenshots of the visible portion of some of the top blogs and counted how much of that was paid space.”

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