Blogging for Dollars Blog

The blog for the ebook

Blogger: Will Your Blog Survive a Recession?


Blogging is fun and profitable; it’s a great way to make an income. But will your blog survive a recession? Let’s look at three ways in which you can recession-proof your blog.

1. Create Content — the More Content the Better

Any blog survives — recession or not — by having great content. A blog with great content will always have traffic and if you have traffic you can monetize it in many ways.

So increase the amount of content you create every day. The top blogs generally have about ten new posts a day. If you’re not a full-time blogger you won’t be able to achieve this level of content-generation. However you should definitely aim for at least one new post every day.

2. Look for New Ways to Monetize Your Blog: Online Advertising Is up

Online advertising revenues are up. This means that advertisers are spending more of their advertising dollars online. Ensure that your blog gets some of that income.

There are many ways to sell advertising on your site.

Here’s a tip: look for ways to sell advertising directly to businesses.

Think about the businesses in your local area. Would they profit by advertising on your blog? If you believe that they would, go to see them. The personal touch can make all the difference.

3. Promote, Promote, Promote!

Most blogs will generate a certain level of traffic without any promotion at all. If you’ve been relying on organic growth to attract traffic to your blog, realize that that may no longer be enough. It’s time to look at new ways in which you can promote your blog.

If you have some money to invest in your blog, advertise. You can use Pay Per Click advertising, advertise on other blogs, or you can use banner advertising.

For a while banner advertising fell out of favor, but it’s back again. A banner ad on a popular site provides a link to your blog. It can also be an introduction to your blog from people who would be able to find you in no other way.

Your blog will not only survive a recession but it will also thrive if you follow the above three tips.

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Why blog? You never know what will happen…

There are countless reasons to blog, however the home business aspect of blogging is unique. Not only can you have fun, but you can create a home business which has every potential to support you.

As 7 Real Reasons Blogging Is Fantastic suggests:

“Blogging is a gateway to the best profession – entrepreneurship! What could be better than starting something from scratch and turning it into a wonderful money-making cash cow?”

Here’s another reason to blog – it may provide a solution to problems.

A blog gets Jenny known, and brings her a dream job

I met Jenny at a dinner party. Jenny was looking forward to the birth of her first child, but she was bored; she was used to being busy, and couldn’t wait for the baby to arrive so she could go back to work. We chatted, and I encouraged her to blog.

So she started a new-mom blog.

Time passed, little David was born, and everything changed. Jenny now dreaded going back to work and leaving him, as she knew she must do when he was 12 weeks old.

Jenny blogged about David, and her discoveries as a new mom, and occasionally I’d read her blog, because it was written in a fun style, with lots of information.

When her blog was around three months old, and Jenny only had a few weeks left as a stay-at-home mom, a large company made her an offer (one of those offers you can’t refuse) for her blog. Not only did they want to buy the blog, but they wanted Jenny to stay on, both writing for the blog, and editing other writers they were hiring.

As Jenny wrote in an email message – “Who would ever guess that just a few months ago I asked you what a blog was!”

You never know what will happen when you blog:-)

Blogging makes a great home business

Many bloggers blog full time in their blogging home business, and earn a great income – much more than they could earn at a job.

Discover how you can make money blogging, with Angela Booth’s blogging bestseller, Blogging for Dollars – blogging is fun, and profitable.

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Your blog – size matters, get more content

Someone asked me today: “How many posts does a money-making blog need to have?”

Here’s my honest answer: it depends. I’ve got a dinky little blog which has all of 15 posts, and it’s doing great. Another blog has 1800 posts, and the little one out-performs it.

The difference between the two blogs is that the bigger blog is in a  super-competitive niche, and in  those niches you’ll need a lot of content, and you’ll also need to post regularly in order to make any impression at all.

So should you avoid extremely competitive niches?

No. Competitive niches are competitive because people make money in these niches, so there’s no point in entering a niche where there’s little traffic, because little traffic (usually) means little income. (On the other hand, a niche where there’s little traffic, and you have products to sell can do very well indeed.)

The person asking the how-much-content question IS in a very competitive niche, and he has seven posts on his blog. I suggested he add more content to the blog by out-sourcing the content. He can afford to out-source because once the blog gets traction, he’ll get a great return on investment.

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